This Year’s Mustard Day

SATURDAY, AUGUST 3, 2024 | 10am – 4pm

The epic street festival is once again back on the Big Yellow Day. Join us on the first Saturday in August for National Mustard Day, our annual homage to the King of Condiments. This family-friendly event is planned, rain or shine, to bring you all the excitement of our traditional condimental food festival at the corner of Hubbard & Parmenter.

Be sure to check this page often as event details may evolve a bit between now and Mustard Day. Below is a summary of planned events and attractions. There’s really nothing quite like National Mustard Day in Middleton!



SCHEDULE OF EVENTS | SATURDAY, AUGUST 3, 2024 | 10am – 4pm rain or shine

FRENCH’S MUSIC STAGE

10:00 The Mustard Day Overture with The Blue Accordion

10:30 Opening Ceremony with Dr. Mustard, Dean of Poupon U

11:00 Continental Congress

12:15 PM Sand Hill Strangers

1:45 PM Red Hot Horn Dawgs

4:00 The BIG Mustard Day 50/50 Raffle Drawing (more info below)


MUSTARD MUSEUM FAMILY TENT

11:30, 1:15, 2:45 Kids Are People Too! (three interactive family shows)

11:00, 12:30, 2:15 Hubbard Avenue Diner Pie Walk


FOOD GLORIOUS FOOD (and Drinks)

Razzle Dazzle Mustard Ice Cream from Chocolate Shoppe Ice Cream

Usinger’s Bratwursts and All-Beef Hot Dogs (sponsored by the National Hot Dog & Sausage Council)

“Holy Cow” Grilled Cheese Sandwiches featuring Cabot Cheddar

Cleveland Kitchen Kraut, Kimchi and Pickle Chip samples

Hot Soft Pretzels (with mustard)

Ice Cold Beverages


ACTIVITIES

MEET THE MUSTARD MAKERS
Award Winning Mustard Makers

MUSTARD MARKETPLACE
Souvenir T-shirts
Mustards Galore!

FUN
Meet the French’s Mustard Mascot
Caricatures by Bernie Tennis
Face Painting

GAMES
French’s Mustard Ring Toss
Plochman’s Spinning Wheel of Mustard Fortune
Mustard Bowling
Lucky Mustard Dice
Fishing for Mustard
Feed the Curator
Mustard Cornhole
Mustard Pitch

INSIDE THE MUSTARD MUSEUM
See the World’s Largest Collection of Mustard and Mustard Memorabilia
Enjoy MustardPiece Theater


ABOUT THE MUSTARD MAKERS & MARKETPLACE
Meet the Mustard Makers! Those who will be here on Mustard Day are all recent medal winners of the World-Wide Mustard Competition. Sample some of their most popular flavors!



WATCH OUR 2022 MUSTARD DAY VIDEO…

Donations and proceeds from hot dogs & bratwurst sales, games and activities benefit the nonprofit National Mustard Museum.

Contact: Barry Levenson, Museum Founder & Curator, 608-831-2222 or 608-235-3870 (cell) or Patti Levenson


EXOTIC SPONSORS

DIJON SPONSORS

WHOLE SEED SPONSORS